Mr Gino-o recreates Barong Tagalog to look trendy and contemporary without losing the Cultural aesthetic of the Classic Barong. Mr Gino-o; Made For Men was created to promote Philippine products and materials, including abaca, jusi, pinya, banana fiber, inaul, inabel, and tinalak hand-woven cloths, designed and crafted by Filipinos tailored for the International market.

Each collection is based on the creative concept of Albie Prias.

We have created Mr Gino-o; Made For Men to promote Filipino-designed men’s garments using Philippine-sourced materials designed and crafted by Filipino Designers and tailors.

Our purpose is to discover the uses of these materials in clothing, explore the artistic abilities of Filipinos, and, in turn, provide jobs and sources of income for the unemployed and unprivileged families.